The Matt Kelly GroupListing Package
The Matt Kelly GroupListing Package
How we helped our sellers break a new record in the neighborhood!
We just helped our seller sell their home and set a new record in the neighborhood—thanks to the right strategy and guidance! With no comparable sales, it took a smart plan to stand out. Here's how we made it happen.
“This is the time to secure the home, not negotiate the best deal possible”- Matt Kelly
When I first met with these sellers, it was clear their home was truly one-of-a-kind. With a massive lot, thoughtful upgrades, and no true comps in the neighborhood, I knew we couldn’t rely on a traditional pricing approach. We needed a custom strategy that would showcase the property’s strengths and position it to stand out. I focused on highlighting what made the home special—through professional marketing, high-quality visuals, and targeted exposure that brought in serious buyer traffic. Within days, we had multiple showings and strong interest from well-qualified buyers. In markets like this, uniqueness can either stall a sale or drive value—it all depends on the plan. In this case, we received an offer that fully recognized the property’s potential, and I guided my clients through a negotiation that secured not just a great price, but a record-breaking result. This wasn’t just about getting the home sold—it was about raising the bar for the entire neighborhood.
“A ‘Purchase and Sale Contract’ is not really that until after due diligence is over in GA/SC, we prefer to call this contract an, ‘Exclusive Right to Negotiate’. The ball is in the buyer’s hands from now on.”- Matt Kelly
Once we were under contract, I knew the due diligence period would be a critical checkpoint. With a unique property like this, buyers naturally have questions—and inspections can bring up concerns, even when the home is in great shape. I stayed ahead of it by making sure we had clear documentation, easy access for contractors, and a calm, confident tone in every negotiation. When inspection items did arise, I guided my sellers through each request and helped them understand what was reasonable, what wasn’t, and how to respond strategically. We kept the deal moving forward without giving up ground unnecessarily. That kind of balance—protecting the deal while protecting the bottom line—is what gets sellers to the closing table with confidence.
“We do not rely on the actions of others to deliver the results that we want to see for our clients”- Matt Kelly
As we approached closing, I made sure every detail stayed on track—from communication between attorneys and agents to final walkthrough logistics. I wanted my clients to feel confident and supported through the entire process, and I made sure nothing slipped through the cracks. When the deal closed, it wasn’t just a win—it was a record-breaker. We set a new high-water mark for the neighborhood, and that didn’t happen by chance. It came down to having a plan, executing it well, and advocating every step of the way. Helping my sellers move on to their next chapter with that kind of success is what it’s all about. Whether you're selling or buying, I'm ready to help you make the next smart move!
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How do we deliver the results that we do? Download our Buyer’s Guide! HERE!
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